The right process builds the right brand.
From idea to identity. A clear path to building your brand. In just 4 Weeks (20 business days), you’ll receive not just a logo, but a complete brand identity system — documented, consistent, and ready to apply across print, digital, and social media.
Stages of the Branding Process
From idea to identity. A clear path to building your brand. In just 4 Weeks (20 business days), you’ll receive not just a logo, but a complete brand identity system — documented, consistent, and ready to apply across print, digital, and social media.
Project Timeline
Discovery & Direction
Day 1 → Kick-off Meeting
We meet with the client to understand business, goals, audience, and expectations.
Day 2 → Branding Brief
Client completes the brief with all the key information.
Day 3–4 → Analysis & Moodboards
Based on the brief, we prepare moodboards and visual references to align style and tone.
Day 5 → Moodboard Presentation
First creative directions.
Concept Design
Day 6–7 → Initial Logo Proposals
We present 2–3 logo concepts based on the approved moodboards.
Day 8 → Client Feedback
First review meeting or exchange of comments.
Day 9–10 → First Round of Revisions
Refinement of the chosen concept.
Refinement & Iterations
Day 11–12 → Refined Logo Proposal
Updated design + variations (primary, secondary, icon).
Day 13 → Client Feedback
Second review, if needed.
Day 14–15 → Final Adjustments
Minor refinements before approval.
Finalization & Delivery
Day 16–17 → Preparation of Final Assets
Export of logo files in multiple formats (AI, EPS, PDF, PNG, JPG).
Day 18 → Brand Guidelines
Logo usage, color palette, typography, applications.
Day 19 → Delivery & Walkthrough
Presentation of the complete brand identity package.
Day 20 → Support & Closure
Post-delivery assistance to ensure correct implementation.
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