The right process builds the right brand.
From idea to identity. A clear path to building your brand. In just 4 Weeks (20 business days), you’ll receive not just a logo, but a complete brand identity system — documented, consistent, and ready to apply across print, digital, and social media.
Stages of the Branding Process
From idea to identity. A clear path to building your brand. In just 4 Weeks (20 business days), you’ll receive not just a logo, but a complete brand identity system — documented, consistent, and ready to apply across print, digital, and social media.
Project Timeline
Discovery & Direction
Day 1 → Kick-off Meeting
We meet with the client to understand business, goals, audience, and expectations.
Day 2 → Branding Brief
Client completes the brief with all the key information.
Day 3–4 → Analysis & Moodboards
Based on the brief, we prepare moodboards and visual references to align style and tone.
Day 5 → Moodboard Presentation
First creative directions.
Concept Design
Day 6–7 → Initial Logo Proposals
We present 2–3 logo concepts based on the approved moodboards.
Day 8 → Client Feedback
First review meeting or exchange of comments.
Day 9–10 → First Round of Revisions
Refinement of the chosen concept.
Refinement & Iterations
Day 11–12 → Refined Logo Proposal
Updated design + variations (primary, secondary, icon).
Day 13 → Client Feedback
Second review, if needed.
Day 14–15 → Final Adjustments
Minor refinements before approval.
Finalization & Delivery
Day 16–17 → Preparation of Final Assets
Export of logo files in multiple formats (AI, EPS, PDF, PNG, JPG).
Day 18 → Brand Guidelines
Logo usage, color palette, typography, applications.
Day 19 → Delivery & Walkthrough
Presentation of the complete brand identity package.
Day 20 → Support & Closure
Post-delivery assistance to ensure correct implementation.
Do you have any questions?
Do you have any questions?
No hacemos logos.
Construimos sistemas de identidad.
Si tu empresa ya funciona, pero tu marca quedó atrás, es momento de ordenarla.
No hacemos logos.
Construimos sistemas de identidad.
Si tu empresa ya funciona, pero tu marca quedó atrás, es momento de ordenarla.
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